The Minnesota Youth Tobacco Prevention Initiative

An Effective Practice

This practice has been Archived and is no longer maintained.

Description

With resources from Minnesota’s settlement with the tobacco industry, the Minnesota Department of Health (MDH) designed and managed the Minnesota Youth Tobacco Prevention Initiative. The Initiative was a comprehensive effort that included competitive grant programs supporting (1) community-based grants to 31 local groups and 31 population-at-risk (PaR) groups; (2) statewide initiatives and development grants specifically designed to meet the technical assistance needs of community-based grantees in the areas of evaluation, communication, media advocacy, youth development, legal resources, school-based prevention, secondhand smoke policy development, and partnership development; and (3) a marketing campaign/youth advocacy organization (Target Market) designed to counter tobacco industry marketing efforts through public information and education. All recipients of community-based grants were provided strategic planning and general technical assistance through regional MDH grant managers. PaR grantees received additional, specialized support through a statewide technical assistance grant designed to meet the strategic needs of PaRs. The Initiative aimed to reach all youth aged 12–17 years, with an emphasis on those in middle school (aged 12–14 years).

Goal / Mission

The goal of the Initiative was to reduce youth tobacco use by 30% by 2005.

Results / Accomplishments

Aggressive and comprehensive tobacco control programs in California, Florida, Massachusetts, Oregon, and Minnesota have produced substantial declines in cigarette use. Minnesota’s multicomponent, statewide program has been in effect since 2000. In just 2 years, teen tobacco use in Minnesota has decreased by 11%.

About this Promising Practice

Organization(s)
The Minnesota Department of Health
Primary Contact
Minnesota Department of Health
Tobacco Prevention and Control Section
P.O. Box 64975
St. Paul, Minnesota 55164-0975
(615) 215-8952
http://www.health.state.mn.us/
Topics
Health / Adolescent Health
Health / Alcohol & Drug Use
Health / Respiratory Diseases
Organization(s)
The Minnesota Department of Health
Source
U.S. Department of Health and Human Services: Steps to a Healthier U.S.
Date of publication
2003
Date of implementation
2000
Location
Minnesota
Target Audience
Teens

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  4. Not-On-Tobacco (N–O–T)
  5. Web-Based Committed Quitters Stop Smoking Plan
  6. CDC Communities Putting Prevention to Work: Increase Access to Cessation Services

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Related Content for: The Minnesota Youth Tobacco Prevention Initiative

An Effective Practice meets the following HCI criteria:

  1. The program description includes at a minimum: the sponsoring organization, program goals, program implementation steps, and outcomes that have demonstrated program success and/or promise in achieving the program goal in one or more localities.
  2. The results from an evaluation of the program include quantitative measures of improvement in outcome of interest (i.e. increase in voter registration, not just delivery of voter registration drive) and/ or the outcome measure is increased or improved compared to the baseline measurement or the control group but the difference is not statistically significant.